What is your return policy?
Learn about our 30-day satisfaction guarantee.
Label changes (update) for shampoo and conditioner
We are in the process of updating our labels. Some of our shampoo bottles were a deeper blue color and we are changing to white labels that have dark blue stripes with a matte finish. Same with slight changes to our conditioner labels. Products at retailers will be updated once we stock out.
What does the Puretanica name mean?
The name is derived from “Pure Botanical,” by our using natural botanicals and essential oils.
What is the scent, fragrance, or smell of the shampoo and conditioner?
A unique, natural, subtle minty fresh scent, like walking through an evergreen forest just after it's rained.
Are your shampoo and conditioner color-safe?
Yes! Both the shampoo and conditioner are gentle on color and are sulfate-free. However, while washing your hair, especially with hot water, some color molecules will still escape. To minimize color-loss, we suggest washing with lukewarm or cool water while using our gentle color-safe formulas.
Are your shampoo and conditioner paraben-free?
Are your shampoo and conditioner sulfate-free?
Are your products gluten free?
Our products are gluten free, in case you are sensitive to gluten on your skin and scalp.
Does the shampoo and conditioner help fight dandruff, and dry and itchy scalp?
Yep! We have multiple ingredients that actively fight dandruff, dry and itchy scalp, while botanicals and antioxidants soothe the scalp.
Will the shampoo and conditioner make my hair more manageable after blow drying?
Yes, the shampoo and conditioner fight frizz together too!
Can the shampoo and conditioner be used on very fine hair?
Yes! It will leave your hair soft and shiny.
Are the shampoo and conditioner SLS (Sodium Lauryl Sulfate) free?
Yes! No sulfates.
Are the shampoo and conditioner ok for colored hair?
They're perfect for colored hair! Neither the shampoo nor conditioner contain any sulfates, and both are gentle on your hair.
Are these products made in the USA?
How do I increase the cooling sensation from the shampoo and conditioner?
To increase the cooling sensation, leave foam that you've massaged in your hair longer before rinsing. You can also apply more shampoo.
How do I decrease the cooling sensation from the shampoo and conditioner?
To reduce the cooling sensation, immediately rinse and reduce the amount of shampoo and conditioner you apply to your hair.
Are your shampoo and conditioner good for swimmer's hair?
Our shampoo and conditioner do a good job of cleaning while making your hair more voluminous, moisturized and shiny, even after you’ve been swimming in the pool.
Are the shampoo and conditioner good for oily hair?
Absolutely! Both are good for all types of hair.
Can you use the shampoo and conditioner on an oily scalp?
Yes! They're good for all hair types!
Are the shampoo and conditioner good for thick and dry hair types?
Well, say it again: They're good for all hair types!
If my hair is straight will the shampoo and conditioner work on my hair?
Say it with us now: They're good for all hair types!
The shampoo is very thin, is this normal?
Yes, the shampoo is highly concentrated in essential oils, which means you won't have to use as much product to get incredible results.
Are the shampoo and conditioner cruelty-free?
Will the shampoo and conditioner leave my hair greasy?
Nope. No grease at all. Just refreshed and clean!
Do the shampoo and conditioner treat dry or damaged hair?
The shampoo and conditioner hydrate, moisturize, and leave your hair feeling clean. They both include multiple ingredients that restore dry and damaged hair.
Are your products tested on animals?
Are the shampoo and conditioner good for non-colored hair?
Yes! They're good for all types of hair.
Do your shampoo and conditioner protect against styling heat?
Yes, our blend helps protect against styling heat.